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Our Story

Our Story



Size beautiful was born out of a passion to create a destination for  curvy women to gather, share and shop. A place where women feel loved and valued.
At times it can be easy to lose sight of the beauty in life. And yet beauty is all around us. Beauty is a flower. Beauty is a smile. Beauty is friendship.

That’s why at Size Beautiful we embrace beauty in all its forms and bring it to everything we do. It can be found in the beautiful fabrics our partners source, the detailing they add and the consideration they give to each cut and style. It is in the warmth and caring of our beautiful brands and the friendships we make.

We want everything we do to be beautiful because we believe the women who choose to shop with us are beautiful. It is our goal, to help every woman see that she is beautiful just as she is and if for only a moment see the beauty that is all around her. Because even just one beautiful moment in a day, can make all the difference in the world.



To inspire and empower curvy women of all sizes to feel beautiful no matter their size, age or culture. Our passion is to make a difference in the lives of our customers and women across the globe.

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